Targeting Options
MyBid provides a comprehensive suite of targeting tools designed to help you reach your ideal audience with precision. By narrowing your focus to the most relevant segments, you can significantly improve your campaign's conversion rates and overall profitability.
All targeting controls are conveniently located in the Targeting & Restrictions section of your campaign settings.
Advanced Targeting Capabilities
We offer an extensive range of granular targeting options to refine your traffic:
- Geographical Location (GEO): Target specific Countries, Cities, and Regions to align with your offer's availability.
- Device Platforms: Segment traffic by device type, including Mobile, Computer, Tablet, Game Consoles, and Smart TVs.
- Operating Systems: Target specific OS and OS Versions for technical compatibility.
- Browsers: Filter by Browser Families and Versions to ensure optimal rendering of your creatives.
- Browser Language: Reach users based on their primary browser language settings.
- Entry Source: Target users based on how they arrived at the publisher's website (e.g., direct, search, or referral).
- Internet Service Provider (ISP): Filter traffic by specific internet service providers.
- Mobile Operator: Target users on specific cellular networks (Carrier targeting).
- Usage Type: Reach users based on their connection type (e.g., Wi-Fi, Cellular, or Wired).
- IP Ranges: Whitelist or blacklist specific IP ranges for advanced control.
- Time Range: Schedule your ads to run during specific hours or days of the week (Day-parting). Learn more here.
- Frequency Capping: Limit how often a unique user sees your ad to prevent fatigue. Learn more here.
- Black/White Lists: Manage specific traffic sources manually to maximize ROI.